Director of Sales - MICE & Groups

About the role

The Director of Sales – MICE & Groups will lead the property’s segmented sales effort, focusing on group, transient, association and corporate markets. This role drives revenue, guest satisfaction and employee engagement while achieving personal booking goals.

Key responsibilities

• Develop and execute sales strategies in collaboration with the sales leader, ensuring aggressive solicitation and promotion programs.
• Maximize revenue by setting personal booking goals, recommending team targets, and approving space releases for catering.
• Participate in sales calls, generate proposals, write contracts and manage customer correspondence.
• Analyze market data, support revenue management projections and review guest satisfaction results for continuous improvement.
• Build and maintain relationships with internal stakeholders and external sales channels, attending events and trade shows to strengthen key accounts.

Required profile

• 2‑year degree in Business Administration, Marketing, Hotel & Restaurant Management or related field with 3 years sales experience, OR a 4‑year bachelor’s degree with 1 year sales experience.
• Demonstrated ability to lead sales activities, achieve revenue targets and deliver exceptional customer service.