Senior Social Media Manager
Bybit · Abu Dhabi
Job description
About the role
Bybit, a leading global cryptocurrency exchange, is seeking a Senior Social Media Manager to own and drive its worldwide social media strategy. You will act as the bridge between brand, product, community and culture, shaping the voice of one of the world’s top crypto platforms.
Key responsibilities
- Define and execute Bybit’s global social media strategy across Twitter, Instagram, TikTok, LinkedIn, YouTube and emerging platforms.
- Translate complex crypto and fintech concepts into platform‑native content that engages traders, retail users and the broader Web3 community.
- Build and maintain a bold, credible, culturally relevant social voice in line with Brand 6.0 guidelines.
- Develop channel‑specific strategies that balance global consistency with regional relevance.
- Lead, mentor and grow a distributed social media team of 4‑6 members, while managing relationships with production and influencer agencies.
- Establish clear workflows, content brief processes and approval protocols to ensure timely, high‑quality output.
Required profile
- Creative visionary with strong operational leadership skills.
- Proven ability to bring structure to fast‑moving environments without stifling creativity.
- Experience leading distributed teams and collaborating with cross‑functional stakeholders.
- Deep understanding of the cryptocurrency, fintech and Web3 ecosystems.
Required skills
What we offer
- Opportunity to shape the social presence of a fast‑growing global crypto exchange.
- Collaborative, high‑performance culture with 24/7 multilingual support.
- Access to cutting‑edge technology and a global user base of over 80 million.
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Published 1 month ago
Expires 2 weeks from now
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Bybit
Abu Dhabi
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