Brand Manager – Dubai

About the role

We are seeking a creative, analytical Brand Manager to lead brand development and drive growth for our service categories in Dubai’s fast‑paced market. The role combines strategic planning, digital marketing, and consumer‑focused campaign execution to boost customer acquisition and enhance brand equity.

Key responsibilities

• Drive growth strategies for assigned service categories.
• Develop and execute effective brand and marketing campaigns.
• Analyze consumer insights and identify growth opportunities.
• Collaborate closely with Product, CRM, and Business teams.
• Improve customer journeys and increase conversion rates.
• Lead creative campaigns, influencer partnerships, and promotional initiatives.
• Monitor campaign performance and optimise marketing activities.
• Manage multiple projects and stakeholders effectively.

Required profile

• 2–3 years of GCC marketing experience with mandatory UAE exposure.
• Strong background in brand marketing and digital marketing.
• Experience in startups, FMCG, e‑commerce or consumer brands is preferred.
• Consumer‑focused, data‑driven mindset.
• Creative thinking and proven campaign execution abilities.
• Excellent project management and communication skills.
• High ownership mindset with initiative.

Required skills

• Brand Strategy & Development
• Digital Marketing Campaigns
• Consumer Insights & Analytics
• Influencer Marketing
• CRM & Customer Journey Optimization
• Marketing Performance Tracking