Sales Executive – HoReCa (Hotels & Restaurants)

About the role

We are looking for a dynamic Sales Executive to drive growth of our HoReCa portfolio across the UAE. You will engage hotels, restaurants, cafés, catering firms and food service distributors, promoting our premium spices, seasonings and food ingredients under the Chef Ki Pasand brand.

Key responsibilities

• Identify and acquire new HoReCa customers throughout the UAE.
• Conduct daily visits to hotels, restaurants, cafés and catering companies.
• Build and maintain relationships with Executive Chefs, Purchase Managers and F&B Managers.
• Present product range, organise sampling sessions and respond to enquiries.
• Achieve monthly sales and collection targets.
• Monitor market trends, competitor activity and customer needs.
• Prepare and submit daily and weekly sales reports.

Required profile

• Minimum 2 years of sales experience in the UAE HoReCa sector.
• Background in food ingredients, spices, seasonings, FMCG or food‑service products.
• Valid UAE driving licence (mandatory).
• Strong communication, negotiation and relationship‑building skills.
• Ability to work independently and meet targets.
• Existing network of HoReCa contacts is an advantage.

Required skills

What we offer

• Competitive salary with attractive commission and incentives.
• Fuel and mobile allowance.
• Career growth opportunities within a fast‑expanding company.
• Visa and benefits in accordance with UAE Labour Law.