Senior Executive Digital Marketing – Global Village

About the role

We are seeking a Senior Executive Digital Marketing to lead and optimise digital campaigns for Global Village, a premier attraction of Dubai Holding Entertainment.

Key responsibilities

• Support execution of digital marketing campaigns across the website, mobile apps, and marketing automation platforms.
• Manage and optimise digital advertising activities, including SEM, paid social, display, and programmatic campaigns.
• Collaborate with internal teams and external agencies to ensure timely delivery of digital assets and campaigns.
• Develop and optimise SEO strategies, covering keyword performance, site content, and page descriptions.
• Create and review bilingual (English & Arabic) digital content to maintain quality and consistency.
• Monitor and analyse campaign performance, preparing regular reports to drive insights and optimisation.
• Support direct communication channels such as email, push notifications, SMS, and WhatsApp campaigns.

Required profile

• Essential bachelor's degree in Marketing, Digital Marketing, or a related field.
• Proven digital marketing experience within the GCC, preferably in entertainment or leisure.
• Strong understanding of digital channels including SEO, paid media, and marketing automation platforms.
• Ability to create and review digital content in both English and Arabic.
• Experience working with digital agencies and managing campaign delivery.
• Strong analytical skills with the ability to interpret campaign performance data.
• Excellent communication and stakeholder management abilities.

Required skills

• Google tools
• Programmatic campaigns
• Marketing automation platforms
• Paid social
• SEM
• Marketing analytics platforms
• Salesforce Marketing Cloud
• SEO

What we offer

• Competitive compensation package.
• Exciting career development opportunities.
• Collaborative and creative work environment.
• Commitment to equal opportunity and a discrimination‑free workplace.