Senior Marketing Manager – Client Engagement & Partnerships
MCG - Wholesale Marketing · Dubai
وصف الوظيفة
About the role
The AVP – Senior Marketing Manager, Client Engagement & Partnerships, will lead the design, planning, and execution of marketing programs that strengthen client relationships, amplify Mashreq’s thought leadership, and elevate the bank’s profile across institutional, corporate, and ecosystem audiences. Based at Mashreq Bank’s global headquarters in Dubai, the role reports to the SVP Marketing – Corporate and Investment Banking and manages a team and budget.
Key responsibilities
- Design and execute an annual Corporate Banking client engagement calendar, including flagship experiences, C‑suite roundtables and bespoke events.
- Lead Mashreq’s participation in high‑profile regional and global events such as IMF, Money20/20, SIBOS and trade finance summits.
- Oversee end‑to‑end event delivery, from concept development to on‑site execution, ensuring excellence in content, logistics and client experience.
- Manage booth design, creative production and third‑party vendor relationships for premium physical, digital and hybrid experiences.
- Develop content partnerships with media, knowledge platforms and global think tanks to reinforce Mashreq’s leadership voice.
- Conceptualise and deliver C‑suite content including reports, interviews and masterclasses on corporate banking, treasury, sustainability and innovation.
- Manage multi‑format storytelling across owned and earned channels – videos, digital articles, whitepapers and podcasts.
- Drive co‑marketing and sponsorship activations with institutional, government and corporate partners to reinforce Mashreq’s leadership.
Required profile
- Bachelor’s degree in Marketing, Business, Communications or a related field.
- 8–12 years’ experience in marketing, events and partnerships, preferably within B2B financial services or institutional banking.
- Demonstrated expertise in strategic event management, booth and experience design, and third‑party vendor coordination.
- Proven record in content marketing, thought‑leadership creation and executive engagement programmes.
- Understanding of corporate banking, treasury, FinTech and sustainability ecosystems in the GCC.
- Excellent project management, communication and stakeholder‑management skills.
- Creative thinker able to integrate storytelling, data and experience design to drive brand differentiation.
- Comfortable operating in a fast‑paced, matrixed environment with high attention to detail and measurable outcomes.
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MCG - Wholesale Marketing
Dubai