Brand Lead

About the role

Pixxi, a fast‑growing real‑estate CRM platform in the UAE, is seeking a Brand Lead to shape how the company is perceived worldwide. Reporting directly to the Founder, you will be responsible for building a memorable brand that connects products, people, communities, and stories.

Key responsibilities

• Develop and execute a comprehensive brand strategy that aligns with Pixxi’s vision and market positioning.
• Craft compelling brand narratives and storytelling assets across all channels.
• Oversee brand‑centric social media initiatives, ensuring content goes beyond algorithmic tactics.
• Collaborate with product, design, and marketing teams to maintain brand consistency.
• Lead the creation of visual and verbal brand guidelines, assets, and campaigns.
• Monitor brand performance and adapt strategies based on market feedback.

Required profile

• Passionate storyteller with a strong desire to build brands from the ground up.
• Deep understanding of social media dynamics beyond simple algorithms.
• Exceptional taste in branding, design, and content creation.
• Strategic thinker who can execute quickly and independently.
• Proactive, curious, and highly self‑driven.
• Experience in SaaS, startups, media, branding, or content marketing is highly valued.

Required skills