Digital Marketing Executive

About the role

We are looking for a Digital Marketing Executive to lead our online marketing strategy. The role involves planning, executing and optimizing digital campaigns to boost brand awareness and engage customers across multiple channels.

Key responsibilities

• Design, maintain and populate content for the corporate website.
• Develop and implement strategies to build lasting digital connections with customers.
• Monitor and manage the company’s presence on social media platforms.
• Launch and optimise paid advertisements to increase brand visibility.
• Execute SEO and SEM configurations to improve organic and paid search performance.
• Utilise enterprise CMS platforms such as AEM or Sitecore for content publishing.
• Analyse performance data using Google Analytics 4 (GA4) and Google Tag Manager (GTM).

Required profile

• Bachelor’s degree in Marketing or a related field.
• Proven experience in digital marketing, including social media and content creation.
• Strong creative and analytical mindset.

Required skills

• Experience with enterprise CMS (AEM, Sitecore).
• Proficiency in Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Knowledge of SEO and SEM techniques.
• Familiarity with Adobe Creative Cloud applications.