Digital Marketing Executive (WordPress & Google Ads)

About the role

We are seeking a creative and results‑driven Digital Marketing Executive to join a leading healthcare organisation in Dubai. You will manage the company’s WordPress site, run paid Google Ads campaigns, and support broader digital marketing initiatives.

Key responsibilities

• Plan, launch and optimise Google Ads campaigns across Search, Display and Performance Max.
• Monitor performance metrics and implement optimisation tactics to improve ROI.
• Maintain and update the WordPress website, including content uploads, landing pages and basic troubleshooting.
• Execute basic SEO tasks such as on‑page optimisation and keyword implementation.
• Create and schedule social media content, coordinating with designers and copywriters.
• Track website traffic and campaign results using Google Analytics and related reporting tools.
• Prepare weekly and monthly performance reports for stakeholders.
• Stay current with digital marketing trends and best practices.

Required profile

• Bachelor’s degree in Marketing, Business, IT or a related field.
• Minimum 1 year of hands‑on experience in digital marketing, WordPress management and Google Ads.
• Strong analytical abilities and effective communication skills.
• Ability to multitask in a fast‑paced environment.

Required skills

• Google Ads campaign management
• WordPress website administration
• On‑page SEO and keyword implementation
• Google Analytics and Google Search Console
• Social media marketing platforms
• Canva or Photoshop for basic design tasks
• Meta Ads (preferred)
• Email marketing tools (a plus)