Digital Marketing Specialist – Arabic Speaker

About the role

Tech Fortress is seeking a full‑time Digital Marketing Specialist who is fluent in Arabic and English to join its Dubai team. Working in a hybrid model, you will design, launch and optimise multi‑channel campaigns that promote the company’s information‑security and IT‑managed services to Arabic‑speaking audiences.

Key responsibilities

• Plan, execute and monitor digital marketing campaigns across social media, email, search and display channels in both Arabic and English.
• Create and localise content tailored for Arabic‑speaking prospects, ensuring brand consistency.
• Manage social media profiles, community engagement and online promotions.
• Track performance with web‑analytics tools, generate regular reports and recommend data‑driven improvements.
• Collaborate with sales, product and technical teams to align marketing initiatives with business objectives.

Required profile

• Proven experience in a digital marketing role, preferably within technology, cybersecurity or B2B services.
• Strong communication skills in Arabic and English.
• Bachelor’s degree in Marketing, Communications, Business or related field, or equivalent practical experience.
• Ability to work in a hybrid environment and manage multiple campaigns against deadlines.

Required skills

• Digital marketing campaign management.
• Social media marketing and community management.
• Web analytics tools (e.g., Google Analytics).
• SEO/SEM knowledge.
• Email marketing platforms.
• Marketing automation tools.