Digital Marketing Specialist

About the role

The Digital Marketing Specialist will lead EVA Interiors' digital presence, driving brand awareness, lead generation and ROI across social, search and paid channels. This role blends creative storytelling with data‑driven optimisation to support the company’s luxury interior design positioning.

Key responsibilities

• Develop and execute comprehensive social media strategies across Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube and emerging platforms.
• Create and manage paid campaigns using Meta Ads Manager, LinkedIn Campaign Manager and TikTok Ads, targeting high‑net‑worth residential clients.
• Plan and produce premium visual content – photography, video, reels and short‑form clips – in collaboration with design and project teams.
• Optimise website content, landing pages and conversion funnels, conducting A/B testing and UX improvements.
• Conduct SEO strategy, keyword research and competitor analysis to improve organic visibility.
• Monitor analytics, generate performance reports and refine tactics based on audience insights.

Required profile

• Strong hands‑on expertise in social media management, SEO/SEM and performance advertising.
• Creative thinking combined with solid technical marketing capabilities to translate ideas into measurable results.

Required skills

• Meta Ads Manager
• LinkedIn Campaign Manager
• TikTok Ads platform
• SEO and keyword research
• A/B testing
• Digital analytics tools