Marketing Executive (Lead Generation & Campaigns)

About the role

A UK property investment company is looking for a proactive, organised and commercially minded Marketing Executive to join its team in Dubai on a hybrid basis. This is a hands-on role for someone who understands how marketing campaigns work, enjoys working across multiple channels and can turn marketing plans into action. You will support lead generation, pitch social media ideas and help improve the systems and processes behind marketing operations.

Key responsibilities

• Plan, coordinate and execute multi-channel campaigns to generate qualified leads, covering social media, email marketing, paid advertising, webinars and other digital channels
• Coordinate campaign timelines, assets, landing pages, forms and follow-up journeys, and monitor performance to improve lead quality and conversion
• Work with internal teams and external agencies so campaigns are delivered effectively
• Support marketing workflows, lead capture and automated follow-ups, and maintain accurate campaign tracking, lead data and CRM records
• Help connect marketing platforms and identify ways to automate repetitive tasks

Required profile

• Experience in a marketing executive, digital marketing or campaign-focused role
• Practical experience coordinating and executing marketing campaigns
• Good understanding of social media platforms and content management
• Basic understanding of paid advertising channels, campaign structures, targeting and performance metrics
• Experience supporting lead generation across multiple channels
• Strong organisation, attention to detail and ability to manage several projects at once
• Comfortable working with marketing data, reporting and metrics, and good written communication

Required skills

• Desirable: Microsoft Dynamics 365 CRM or similar CRM
• Desirable: Microsoft Power BI, Power Automate, Zapier and integration tools
• Desirable: Microsoft Customer Insights Journeys, Dotdigital or similar automation platforms
• Desirable: email marketing, lead nurturing and customer journey automation
• Desirable: basic graphic design with Canva, Adobe Creative Suite or similar

The stated basic salary is AED 5,500 - AED 8,000. Applications are made by sending a CV and cover letter to the employer, mentioning relevant campaigns, automation workflows or lead generation projects.