Marketing Specialist – Travel and Tourism

About the role

We are looking for a dynamic Marketing Specialist to lead creative digital and traditional campaigns that boost brand awareness, engage customers, and drive travel bookings for our well‑established Dubai‑based travel company.

Key responsibilities

• Develop and execute integrated marketing campaigns across digital and offline channels.
• Manage social media accounts, website content, email marketing, and paid advertising.
• Create compelling promotional material for travel packages and seasonal offers.
• Analyse campaign performance, market trends and competitor activity to optimise ROI.
• Collaborate with sales, operations and travel partners to launch promotions, events and partnership initiatives.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
• Minimum 3 years of marketing experience, preferably in travel, tourism, hospitality, airline or leisure sectors.
• Strong command of English; Arabic proficiency is a plus.

Required skills

• Hands‑on experience with Meta (Facebook & Instagram) advertising.
• Proficiency in Google Ads, SEO/SEM.
• Email marketing campaign management.
• Google Analytics or similar reporting tools.
• Content creation using Canva or Adobe Creative Suite.
• Basic photo and video editing.

What we offer

• Competitive salary up to 8,000 AED per month.
• Full‑time, onsite position in Dubai.
• Opportunity to work with a leading travel company with over 20 years of industry experience.