Media Buyer – Digital Marketing Specialist

About the role

The Media Buyer will design and execute digital campaigns across social platforms to generate qualified leads for PSI Real Estate. You will work closely with the marketing team to align media planning with business objectives.

Key responsibilities

• Develop and implement a comprehensive digital strategy covering PPC, SEO, SEM, email marketing, affiliates and social media.
• Create, deliver and edit marketing materials and advertising campaigns that are timely and effective.
• Monitor campaign budgets to ensure optimal spend and ROI.
• Track incoming leads and adjust campaigns to support company growth.
• Research new marketing techniques and technologies for potential implementation.
• Analyse online analytics reports to identify performance improvement opportunities.
• Ensure health, safety and environmental standards are met within the scope of responsibilities.

Required profile

• Degree in Digital Marketing or equivalent work experience.
• At least 2 years of experience in digital marketing or social media buying.
• Strong communication skills and a positive, proactive attitude.

Required skills

• PPC
• SEO
• SEM
• Instagram
• TikTok
• Facebook
• Snapchat
• Email Marketing
• Affiliates
• Google Analytics