Merchandiser

About the role

The Merchandiser ensures company products are well‑displayed, correctly priced, and adequately stocked across assigned outlets while maintaining brand visibility and planogram compliance. The role involves coordinating with retailers, sales, and logistics teams to execute promotions, monitor stock, and gather market intelligence.

Key responsibilities

• Ensure all company products are well‑displayed, correctly priced, and adequately stocked across assigned outlets.
• Guarantee planogram compliance and maintain brand visibility standards in all stores.
• Monitor product availability and implement FIFO stock rotation to prevent expiries or shortages.
• Establish and maintain strong relationships with retailers, store managers, and purchasing staff.
• Execute in‑store promotions, product displays, and point‑of‑sale activities according to marketing guidelines.
• Identify and open new outlets to expand product reach and distribution coverage.
• Coordinate with sales and logistics teams to ensure timely product deliveries and shelf replenishment.
• Gather market intelligence on competitor activities, pricing, and promotional strategies.
• Submit accurate and timely reports on merchandising activities, sales feedback, and market conditions.
• Uphold company standards for hygiene, safety, and brand representation during store visits.