Online Merchandise Manager

About the role

The Online Merchandise Manager will execute the onsite merchandising strategy across the app and website, driving conversion‑focused customer journeys and revenue growth.

Key responsibilities

• Implement merchandising plans on homepage, category, brand and landing pages.
• Manage product sorting, filters, recommendations, upsell and cross‑sell placements.
• Maintain accurate product categorisation and taxonomy.
• Coordinate campaign launches, seasonal activations and promotional events.
• Monitor KPIs such as traffic, conversion rate, AOV, sales and engagement; identify under‑performing categories and take corrective actions.
• Conduct audits of search functionality, navigation and user journey; work with analytics teams to derive insights.
• Ensure seamless user experience on desktop and mobile, optimise search results and product discoverability.
• Support A/B testing for banners, sorting logic and navigation improvements.
• Collaborate with Marketing, SEO, CRM, Creative, Category, Product, Tech, supply‑chain and buying teams to align priorities and resolve platform issues.
• Prepare weekly and monthly performance reports and maintain merchandising guidelines.

Required profile

Required skills