Paid Search Analyst – Dubai

About the role

We are seeking a passionate Paid Search Analyst to join our digital marketing team in Dubai. The role focuses on managing and optimizing paid search campaigns to drive revenue and profit growth for our clients.

Key responsibilities

• Manage day‑to‑day digital media paid search campaigns, ensuring performance within budget and revenue targets.
• Implement and audit campaigns across various search engines and networks, from basic to advanced setups.
• Analyze campaign performance, identify strategic opportunities, and drive improvements to exceed client KPIs.
• Provide measurement expertise to spot poor implementations and uncover areas for optimization.
• Collaborate with internal and client service teams to ensure smooth campaign execution.
• Work with Paid Search Directors to develop and execute comprehensive paid search strategies.

Required profile

• Minimum of 1 year of paid search experience, either agency or client‑side.
• Google Ads certifications covering Search, Shopping, Display and Video.
• Knowledge of Performance Max (PMax) campaigns.
• Passion for digital marketing and data‑driven decision making.
• Ability to improve processes and automate workflows.
• Strong problem‑solving and teamwork orientation.

Required skills

• Google Ads (Search, Shopping, Display, Video)
• Performance Max (PMax)
• Search Ads 360 (SA360) – desirable
• Google Analytics 4 (GA4) – desirable
• Appsflyer – desirable