Senior Product Marketing Manager

About the role

Capitalcom is a fast‑growing trading platform looking for a Senior Product Marketing Manager to shape product narratives, drive go‑to‑market strategies, and ensure consistent brand messaging across global markets.

Key responsibilities

• Partner early with product teams to inject market insight, trader perspective, and positioning before features are built.
• Own end‑to‑end GTM for product launches, from positioning and messaging to channel coordination and post‑launch performance analysis.
• Build and maintain a messaging architecture that defines what to say, to whom, in what order, and why.
• Collaborate with marketing and regional teams to embed the product as a pillar of the brand, ensuring a unified story across all regions and channels.
• Brief and review marketing copy, onboarding flows, in‑app messaging, and enablement materials for consistency.
• Run competitive and market intelligence, turning client research, trading behavior data, and market trends into actionable recommendations.
• Define success metrics for product adoption and report performance clearly.

Required profile

• 5+ years of product marketing experience, with at least 2 years in fintech, brokerage, or financial‑services product environments.
• Proven track record of running GTM for multiple product launches, including scoping, briefing, cross‑functional coordination, and measurement.
• Ability to work from first principles, creating positioning documents without relying on templates.
• Comfort with data analysis and interpretation using modern tools.
• Working knowledge of AI tools and their application in marketing workflows.

Required skills

• Claude
• Cursor
• Amplitude

What we offer

• Opportunity to influence a global trading platform.
• Collaborative, high‑performance team environment.
• Competitive compensation and benefits package.