Senior Sales Manager - MICE

About the role

Novotel, ibis World Trade Centre and ibis One Central Dubai are looking for a commercially driven Senior Sales Manager - MICE to develop and grow the Meetings, Incentives, Conferences and Exhibitions segment across the three properties. The role works across the Dubai World Trade Centre and One Central environments, building strategic relationships with corporate clients, exhibition organisers, PCOs, event management companies, DMCs and delegates, and delivering long-term commercial growth.

Key responsibilities

• Develop and execute sales strategies to meet MICE revenue targets, and identify and secure new business, especially exhibitions, trade events and congresses, while also building base demand in non-exhibition periods.
• Create business plans and account strategies for key clients, event organisers, PCOs, event agencies, DMCs and corporate accounts, and build a healthy sales pipeline through prospecting, networking, site inspections and follow-up.
• Build relationships with exhibition organisers, PCOs, trade associations and exhibitors, and pursue room nights, meeting space, catering and other commercial opportunities from upcoming DWTC exhibitions and trade shows.
• Manage assigned accounts, prepare proposals, quotations and contracts, and work with Revenue Management to optimise revenue, pricing and business mix.
• Coordinate with Revenue Management, Reservations, Front Office, Food & Beverage, Events and Marketing to ensure proposals are viable and events are delivered, and attend selected events and client functions.
• Monitor market trends, competitor activity and the exhibition calendar, and report on pipeline, conversion, account contribution and forecasts.