Senior Visual Designer – Digital & AI‑Enhanced Creative

About the role

The Senior Visual Designer will lead the hands‑on creation of high‑quality visual content for GMG’s diverse brand portfolio, including Nike, Under Armour, JD, Columbia and emerging healthcare brands. Working within the Growth – Digital Design team, you will combine traditional design expertise with AI‑assisted workflows to boost both speed and volume while maintaining brand consistency.

Key responsibilities

• Own end‑to‑end creative delivery for digital campaigns, including key visuals, product‑detail‑page (PDP) images, lifestyle photography, social, paid media and in‑store (POSM) assets.
• Lead adoption and integration of AI‑assisted tools for generative imagery, retouching, localization, resizing and automation.
• Maintain and evolve brand guidelines, ensuring consistency across all visual output and onboarding new brands.
• Produce motion and video assets for paid channels; support increased video output targets.
• Manage delivery within the creative intake process, meeting SLAs and production targets while refining workflow efficiency.
• Build organized, template‑based, DAM‑ready files and contribute to reusable design systems and SOPs.

Required profile

• Bachelor’s degree in Graphic Design, Visual Communication, Fine Arts or equivalent practical experience.
• 7+ years of visual design experience in agency, in‑house studio or retail/e‑commerce environments.
• Strong portfolio showcasing campaign, PDP/e‑commerce and social/paid‑media work, with hands‑on AI‑assisted production.
• Familiarity with sports/athleisure retail visual culture is a plus.

Required skills

• Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Advanced skills in Figma.
• Hands‑on experience with AI design tools (generative imagery, AI retouching, localization, prompt‑based workflows).
• Strong typography, layout, art direction and retouching capabilities.
• Experience producing PDP/e‑commerce assets and campaign visuals.
• Motion design knowledge (After Effects, basic video editing) is a plus.
• File hygiene, templating and DAM‑ready asset preparation.