Social Media Manager (Part-Time, Remote)

About the role

A forward-thinking organization focused on digital connections, brand visibility and data-driven marketing is hiring a Social Media Manager. This is a part-time, fully remote position in the United Arab Emirates, open to mid-level to senior candidates. You will lead the social media strategy, strengthen the online presence and build engaging digital communities, working with marketing and creative teams.

Key responsibilities

• Develop and implement social media strategies aligned with brand positioning, marketing objectives and business goals.
• Plan, create, coordinate and publish content on Instagram, Facebook, LinkedIn, TikTok and other relevant channels, keeping content calendars and visual identity consistent.
• Collaborate with designers, copywriters and marketing colleagues on posts, short-form videos, campaigns and promotional materials.
• Monitor comments, messages and mentions while keeping a professional, responsive brand voice.
• Track KPIs such as reach, engagement, follower growth, traffic and conversions, and analyze campaign results to optimize content and posting schedules.
• Identify trends and platform updates, support influencer collaborations and prepare regular performance reports.
• Maintain brand consistency and handle sensitive comments or reputational concerns appropriately.

Required profile

• Minimum 3 years of relevant experience in social media management, digital marketing, content strategy or brand communications preferred.
• Practical experience managing business social media accounts and developing content strategies for different audiences.
• Bachelor's degree or equivalent qualification preferred; professional certifications are not required.
• Good organizational skills, attention to detail and ability to manage multiple campaigns and deadlines.

Required skills

• Strong writing, editing, communication and creative planning skills.
• Familiarity with social media analytics, scheduling tools and content creation platforms.
• Ability to interpret performance metrics and turn them into actionable recommendations.

What we offer

• Flexible, part-time remote work with opportunities to contribute to diverse marketing initiatives.
• A creative environment encouraging experimentation and professional growth.
• The chance to shape brand storytelling and build relationships with online audiences.