Branding Manager – Luxury Real Estate

About the role

Nationwide Middle East Properties, a leading real‑estate brokerage in Abu Dhabi, is seeking a Branding Manager to shape, elevate and protect its premium brand. You will own the brand strategy and ensure consistent, high‑impact communication across all internal and external channels.

Key responsibilities

• Develop and own Nationwide’s brand strategy, tone of voice and visual identity.
• Build and strengthen employer branding to attract top global real‑estate talent.
• Elevate the company’s position as a luxury market leader in Abu Dhabi.
• Oversee brand consistency across marketing, recruitment, digital, PR and content.
• Lead brand storytelling, lifestyle positioning and reputation‑growth initiatives.
• Support developer relationships through premium brand representation.
• Monitor brand perception and ensure alignment across business units.
• Embed brand culture internally across teams and leadership.

Required profile

• 5–10+ years of experience in branding, marketing or creative strategy.
• Background in real estate, luxury, lifestyle, hospitality or other premium brands.
• Passion for brand psychology, design and storytelling.
• Strong strategic and creative direction abilities.
• Comfortable working in a fast‑paced, growth‑driven environment.
• Based in the UAE or willing to relocate to Abu Dhabi.

Required skills

What we offer

• Position at one of Abu Dhabi’s top real‑estate brokerages.
• Premium‑brand positioning and entrepreneurial culture.
• Opportunity to build a regionally recognised brand.
• Competitive compensation package.