Arabic SEO Expert / Senior Arabic SEO Specialist

About the role

We are seeking an experienced Arabic SEO Expert to lead and execute advanced SEO strategies for Arabic websites targeting the UAE and GCC markets. The role involves improving Google rankings for competitive Arabic keywords and collaborating closely with content, development, and marketing teams.

Key responsibilities

• Develop and implement advanced Arabic SEO strategies for the UAE and GCC.
• Conduct in‑depth Arabic keyword research, search‑intent analysis, and competitor research.
• Create Arabic SEO content strategies, briefs, and optimize on‑page, technical and off‑page elements.
• Manage link‑building and digital PR campaigns, identifying high‑authority Arabic sites for backlinks.
• Perform detailed technical SEO audits and implement fixes for architecture, internal linking, schema, indexing, crawling and Core Web Vitals.
• Analyze competitors’ backlink profiles, content tactics and ranking movements.
• Monitor Google algorithm updates and adapt strategies quickly.
• Use tools such as Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog to track performance and prepare comprehensive SEO reports.
• Collaborate with cross‑functional teams to ensure SEO best practices are integrated throughout.

Required profile

• 4+ years of proven SEO experience with a strong focus on Arabic SEO.
• Native or near‑native Arabic writing ability and a track record of ranking competitive Arabic keywords on Google.
• Deep understanding of UAE/GCC search behavior and Arabic SERP dynamics.
• Advanced knowledge of technical, on‑page, and off‑page SEO as well as link‑building.
• Strong analytical, competitor‑research skills and the ability to develop and execute SEO strategies independently.

Required skills

• Arabic SEO
• Keyword research
• Technical SEO
• On‑page SEO
• Off‑page SEO
• Link building
• Google Search Console
• Google Analytics 4
• Ahrefs
• SEMrush
• Screaming Frog
• Data analysis
• Competitor research