Brand Manager – Consumer Strategy (Dubai)

About the role

Join Nestlé, the world’s largest food and beverage company, and help shape consumer strategies for the MENA cluster. We are seeking an experienced and passionate Brand Manager to translate brand visions into local context and drive superior brand engagement.

Key responsibilities

• Develop deep consumer and shopper insights through immersions, focus groups and market visits.
• Lead digital communication development and media planning, staying current with emerging platforms.
• Partner with agencies and e‑business teams to expand brand presence and create compelling digital content.
• Monitor brand performance, identify gaps and provide recommendations for improvement.
• Support PFME planning, budgeting and I/R deployment across multi‑cluster projects.
• Own packaging development for cluster‑specific SKUs and coordinate promotional activities.

Required profile

• 4‑5 years of marketing experience, preferably in FMCG or Nestlé.
• Strong digital marketing background.
• Strategic mindset with strong analytical and conceptual abilities.
• Excellent communication skills in English; Arabic is a plus.
• Proven project‑management skills and ability to work cross‑functionally.