Content Writer

About the role

We are seeking a creative, digitally‑savvy Content Writer to join Dr. Scent’s marketing team. You will produce Arabic and English copy for social media, e‑commerce, retail campaigns and partner channels, helping to shape the brand’s voice across the GCC market.

Key responsibilities

• Create engaging Arabic and English content for Instagram, TikTok, Snapchat, Facebook, website, WhatsApp campaigns and partner platforms.
• Write captions, short‑form copy, product descriptions, promotional messages and scripts for reels and stories.
• Develop monthly content calendars aligned with product launches, seasonal events and retail promotions.
• Prepare creative briefs for designers, photographers, videographers and influencers.
• Capture basic mobile‑first video and photo assets for reels, stories and product highlights.
• Ensure all content follows brand guidelines, tone of voice and visual identity.
• Maintain a library of captions, visuals, reels ideas and campaign concepts.

Required profile

• 2–5 years of experience in content creation, social media or digital marketing.
• Fluent in Arabic and English, both written and spoken.
• Strong Arabic copywriting skills tailored to GCC audiences.
• Familiarity with beauty, fragrance, fashion, retail, FMCG or e‑commerce sectors.

Required skills

What we offer

• Opportunity to work with a fast‑growing fragrance brand.
• Creative freedom to shape multi‑channel campaigns.
• Collaborative environment with designers, videographers and marketing specialists.