Head of SAP Sales & Partnerships – Middle East & Africa

About the role

Elfonze is looking for an experienced, commercially‑driven Head of SAP Sales & Partnerships to expand its SAP practice across the Middle East & Africa. The role combines direct sales ownership, strategic partnership management with SAP and ecosystem partners, team leadership, and executive stakeholder engagement.

Key responsibilities

• Own and drive the SAP sales pipeline across MEA, from lead generation to deal closure.
• Develop and execute territory sales plans targeting mid‑market and enterprise clients in manufacturing, logistics, retail and related sectors.
• Lead commercial negotiations, proposal development and contract discussions for SAP implementation, licensing and managed services.
• Engage C‑suite and senior decision‑makers (CFOs, COOs, CIOs) to position Elfonze’s SAP value proposition.
• Meet and exceed quarterly and annual SAP revenue targets for the region.
• Manage the primary relationship with SAP MEA, overseeing co‑sell activities, partner performance metrics and joint go‑to‑market initiatives.
• Develop relationships with ecosystem partners such as Prospecta, cloud hyperscalers and ISVs, driving partner‑sourced pipeline.
• Lead and mentor the SAP pre‑sales and business development team, setting targets and development plans.
• Collaborate with the SAP Delivery Practice to ensure seamless handover from sales to implementation.
• Represent Elfonze at SAP events, industry forums and client roundtables across MEA.

Required profile

• 15+ years of experience in SAP sales, consulting or business development with a proven record of closing complex, multi‑module SAP engagements.
• Deep knowledge of the SAP solution portfolio – S/4HANA, BTP, SuccessFactors and related cloud offerings.
• Established network of C‑level relationships across the UAE and GCC markets.
• Experience managing SAP partner relationships and navigating SAP’s partner ecosystem.
• Strong commercial acumen for structuring, pricing and negotiating multi‑year services and licensing deals.
• Leadership experience in a sales or pre‑sales team within an IT services or consulting environment.

Required skills

• SAP S/4HANA
• SAP Business Technology Platform (BTP)
• SAP SuccessFactors