Marketing Manager - Middle East

About the role

The Field Marketing Manager leads the development and execution of marketing programs across the Middle East, driving brand awareness, demand generation, partner engagement and business growth. Working with regional sales leaders, global marketing teams, partners and external agencies, the role develops integrated marketing initiatives that match local market needs with global priorities. It suits a proactive marketer who balances strategic planning with hands-on execution.

Key responsibilities

• Develop and execute regional marketing strategies and annual plans, and run integrated campaigns for lead generation and pipeline growth
• Plan and oversee regional events, trade shows, customer engagements and partner programs
• Create marketing content such as presentations, case studies, brochures, proposals and email campaigns, and manage social media and regional website content
• Manage regional marketing budgets, track campaign performance and report on key metrics
• Support PR activities, partner marketing programs and the delivery of global campaigns locally
• Build relationships with industry partners, vendors and service providers, and stay compliant with company policies and quality standards

Required profile

• Bachelor's degree in Marketing, Communications, Business or a related field
• 5+ years of B2B marketing experience, preferably in technology, IT services or professional services
• Proven experience running integrated campaigns, events, webinars and partner marketing
• People management, supervisory or team leadership experience
• Nice to have: Middle East market experience, matrix organisation experience, PR and media engagement experience, and fluency in additional languages

Required skills

• Digital marketing, content marketing, social media and lead generation
• Managing marketing budgets and measuring campaign effectiveness through reporting
• Nice to have: HubSpot, WordPress, Salesforce, marketing automation and CRM; channel, alliance or partner marketing knowledge

What we offer

• Opportunity to shape marketing programs across a growing region and work with global teams
• Ongoing training, professional development and career growth
• Medical benefits including dental, paid holidays and PTO