Online Channel Development & Marketing Specialist

About the role

Doo Limousine Luxury Motors is looking for a motivated, results-driven Online Channel Development & Marketing Specialist to support the growth of its limousine operations business in Dubai. The successful candidate will develop online partnerships, expand passenger acquisition channels, run digital marketing campaigns and increase ride bookings.

Key responsibilities

• Develop partnerships with online platforms, travel aggregators, hotels, airports and local businesses to generate passenger bookings.
• Identify and develop new online channels to increase ride bookings and market reach.
• Plan and execute digital marketing campaigns across Meta, TikTok, Google Ads and other relevant platforms.
• Implement customer acquisition strategies, including promotional offers, referral programs and customer retention campaigns.
• Monitor and optimise marketing performance using metrics such as passenger acquisition cost, booking conversion rates, repeat bookings and campaign ROI.
• Conduct market research and competitor analysis to find new opportunities in Dubai's limousine and transportation industry.
• Collaborate with business development and operations teams to improve passenger acquisition and booking performance.
• Build and maintain relationships with channel partners and create localized campaigns for peak travel seasons, Ramadan, Eid and other major events.

Required profile

• Bachelor's degree in Marketing, Business Administration or a related field.
• 1-3 years of experience in digital marketing, online channel development, customer acquisition or business development.
• Experience in limousine services, ride-hailing, transportation, tourism or travel is preferred.
• Fluency in English; Arabic or other regional languages are an advantage.
• Knowledge of the UAE market and Dubai's transportation industry is preferred.

Required skills

• Familiarity with online booking platforms, digital advertising and customer acquisition strategies.
• Strong analytical skills and ability to track campaign performance and ROI.
• Excellent communication, negotiation and relationship-building skills.

What we offer

• Starting salary of AED 5,000 per month.
• Performance-based incentives with the chance to earn more based on results.