Product Marketing Manager – Global Transfers
Tabby | تابي · Dubai
Job description
About the role
Tabby is expanding its money‑app to include global transfers and needs a Product Marketing Manager to own the go‑to‑market strategy. You will bridge the gap between existing Tabby shoppers and new users who send money home, ensuring a trusted, seamless experience.
Key responsibilities
- Own go‑to‑market for global transfers – positioning, messaging, launch sequencing and corridor‑by‑corridor planning.
- Conduct quantitative and qualitative research to understand senders’ motivations, anxieties and triggers.
- Translate insights into product and marketing decisions that shape the offering.
- Drive conversion of existing Tabby customers into money‑senders and nurture habitual usage.
- Collaborate with lifecycle, performance and product teams to align messaging and campaigns.
Required profile
- Full‑time role based in the United Arab Emirates.
- Reports to Ali Refaat.
Required skills
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Published 1 month ago
Expires 1 week from now
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Tabby | تابي
Dubai
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