Senior Performance Marketing Specialist

About the role

We are seeking a senior performance marketing specialist to lead and scale Meta Ads campaigns for DTC eCommerce brands across the UAE and GCC. The role involves strategic partnership with clients, guiding revenue growth, and collaborating with creative and development teams.

Key responsibilities

• Lead and scale high‑performing Meta Ads campaigns (Instagram & Facebook)
• Strategise end‑to‑end customer journeys – from ad creative to landing pages and LTV
• Audit, optimise, and scale campaigns based on data, not guesswork
• Work closely with creative specialists and developers to align messaging and performance
• Join client strategy calls
• Offer proactive insights on what moves the needle – not just reports
• Explore scaling opportunities across other platforms (Snapchat, TikTok, Google), if relevant

Required profile

• Have serious Meta Ads experience (spent millions, not thousands)
• Proven track record in eCommerce performance marketing
• Speak strategy fluently and comfortable advising founders and CMOs
• Know how to break down data, isolate bottlenecks, and find scalable wins
• Communicate clearly and confidently in English (both spoken and written)
• Love fast‑moving teams, direct feedback, and accountability

Required skills

• Meta Ads (Facebook & Instagram)
• Snapchat Ads
• TikTok Ads
• Google Ads

What we offer

• Work with ambitious brands in the UAE and GCC, ready to scale
• Join a driven, cool, and collaborative team of A‑players
• Access internal VIKST Academy for elite training
• Enjoy paid team workcations once a year
• Competitive compensation based on experience and impact