Senior Visual Designer – Graphic Design

About the role

The Senior Visual Designer will lead the hands‑on creation of high‑quality visual content for GMG’s diverse brand portfolio, including sports, retail and healthcare brands. Working as a senior individual contributor in the Growth – Digital Design team, you will deliver campaign key visuals, product‑detail‑page imagery, lifestyle shots, paid‑media assets and in‑store creative while integrating AI‑driven workflows.

Key responsibilities

• Own end‑to‑end creative delivery for digital campaigns: key visuals, PDP images with USP call‑outs, lifestyle imagery, social, paid media and offline/POSM materials.
• Lead adoption of AI‑assisted workflows (generative imagery, AI retouching, localization, resizing, automation) to boost speed and volume.
• Safeguard brand consistency, refresh brand guidelines and shape the visual onboarding process for new brands.
• Produce motion/video assets for paid channels and support increased video output targets.
• Manage delivery within the creative intake process, ensuring SLAs and production targets are met while refining workflow efficiency.
• Build and maintain organized, template‑based, DAM‑ready files and contribute to reusable design systems and SOPs.

Required profile

• Minimum 7 years of professional experience in visual/graphic design, preferably in e‑commerce or retail.
• Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma.
• Hands‑on command of AI design tools for generative imagery, retouching, localization and prompt‑based workflows.
• Strong typography, layout, art direction and retouching craft.
• Experience with PDP/e‑commerce and campaign asset production.
• Motion design (After Effects, basic video editing) is a plus.
• Familiarity with sports/athleisure visual culture is a plus.
• Excellent file hygiene and DAM‑ready asset preparation.

Required skills

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Figma
• After Effects
• AI design tools (generative imagery, AI retouching, localization)
• Motion design
• Basic video editing
• Typography
• Layout
• Retouching
• PDP e‑commerce
• Campaign asset production
• Generative imagery
• Prompt‑based workflows
• Localization