Assistant Store Manager

About the role

The Assistant Store Manager supports the Store Manager in daily operations, ensuring a seamless customer experience and driving sales performance. This role involves managing staff, overseeing inventory, and maintaining visual standards while stepping in as acting manager when needed.

Key responsibilities

• Lead the team in delivering high‑standard customer service and achieving sales targets.
• Monitor and analyse KPIs, implement sales strategies, and drive revenue growth.
• Oversee inventory control, conduct regular stock checks, and ensure optimal product availability.
• Maintain visual merchandising standards and store layout in line with brand guidelines.
• Manage staff schedules, address concerns, provide performance feedback, and foster a collaborative environment.
• Audit store administration processes and implement procedural improvements.

Required profile

• Minimum of 1 month experience in a retail environment.
• Strong leadership attitude with the ability to motivate a sales team.
• Excellent communication skills and a customer‑focused mindset.

Required skills

• Performance management
• Security procedures
• Inventory control
• Store administration
• Customer service
• Merchandising
• Sales strategies