Digital Marketing Specialist – E-commerce
Movado Group, Inc · Doubaï
Job description
About the role
We are looking for a strategic, data‑driven Digital Marketing Specialist to lead performance and brand‑awareness campaigns that boost our third‑party e‑commerce sales. You will own the full lifecycle of digital initiatives, from planning and execution to optimisation and reporting.
Key responsibilities
- Develop and execute digital marketing strategies aligned with sales, visibility and product launch goals.
- Manage paid media, SEO, social, on‑site and CRM campaigns across e‑commerce platforms.
- Conduct keyword research, optimise product listings and structure campaigns for maximum ROI.
- Track and analyse metrics such as ACoS, ROAS, CTR, CVR and generate regular performance reports.
- Allocate and monitor advertising budgets, adjusting spend to maintain profitability.
Required profile
- Proven experience in e‑commerce marketing, preferably in the Middle East.
- Strong analytical mindset with a track record of delivering measurable results.
- Ability to work cross‑functionally with creative, content and product teams.
Required skills
- Paid Media management
- Search Engine Optimization (SEO)
- Social Media Advertising
- Customer Relationship Management (CRM) tools
- Keyword research and product listing optimisation
- Data analysis and reporting
What we offer
- Opportunity to shape the digital growth of a fast‑moving e‑commerce business.
- Collaborative environment with access to advanced marketing tools.
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Movado Group, Inc
Doubaï
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