E-Commerce & Digital Marketing Executive

About the role

The E‑Commerce & Digital Marketing Executive is a full‑time, on‑site position based in Dubai, United Arab Emirates. You will manage the online store, handle product listings, pricing, stock checks and coordinate order fulfillment. In addition, you will plan and execute digital marketing campaigns across social media, email and performance channels, optimise website content and monitor analytics to boost traffic, conversions and customer engagement.

Key responsibilities

• Manage and update the Shopify website, including product listings, collections, pricing, offers, banners and promotions.
• Upload new products with accurate titles, descriptions, images, variants, SEO metadata and specifications.
• Monitor website performance, customer journey and conversion opportunities.
• Coordinate stock availability, pricing and merchandising across the e‑store.
• Manage Amazon UAE product listings and Seller Central operations, including titles, bullet points, images and A+ content.
• Create, manage and optimise Google Ads campaigns (Performance Max, Shopping, Search, Remarketing) and work with Google Merchant Center.
• Perform keyword research, on‑page SEO optimisation and monitor organic traffic using Google Search Console and Google Analytics.
• Plan monthly content calendars, publish posts, reels, stories and promotional content on Instagram, Facebook and TikTok.
• Coordinate influencer collaborations and product campaigns, monitoring engagement and performance.

Required profile

• Strong commerce and e‑commerce operations skills, including online merchandising and basic pricing strategy.
• Solid analytical ability to interpret website metrics, campaign performance and customer behaviour.
• Effective communication for internal coordination and clear marketing messaging.
• Excellent customer‑service focus with a sales‑oriented mindset.
• Experience with digital marketing tools (social media ads, email platforms, Google Analytics) and basic SEO knowledge.
• Prior experience in e‑commerce, beauty, cosmetics or retail is highly desirable.
• Diploma or bachelor’s degree in marketing, business, communications or related field, or equivalent practical experience.
• Proficiency in English; Arabic knowledge is an advantage.

Required skills

• Shopify
• Amazon Seller Central
• Google Ads
• Google Merchant Center
• SEO
• Google Analytics
• Google Search Console
• Instagram
• Facebook
• TikTok
• Canva (basic design)
• Video editing (basic)