Marketing Communications Specialist - B2B Industrial/Energy

About the role

A growing company that helps heavy industry decarbonize by replacing fuel-based steam with solar thermal heat is hiring a Marketing Communications Specialist. The role covers B2B content creation, social media management, CEO thought leadership, newsletter distribution and performance reporting.

Key responsibilities

• Research, write and edit high-quality B2B content (social posts, newsletters, executive communications, campaign copy) and turn complex industrial and energy topics into accessible content for senior business audiences
• Manage the social media content calendar across LinkedIn, X and YouTube, track engagement and provide performance reports
• Own and run the CEO's LinkedIn thought leadership program, from calendar to publishing and performance tracking
• Coordinate with external agencies, designers and video producers, write creative briefs and ensure brand standards are met
• Write and manage customer, partner and investor newsletters via HubSpot, maintaining audience segmentation and mailing lists
• Track and report on social, content and newsletter performance (reach, engagement, audience growth) to the Head of Marketing

Required profile

• 3-5 years of experience in B2B and content marketing, ideally in the industrial sector
• Exceptional written and verbal English
• Proven experience managing social media, content calendars and thought leadership programs
• Experience with external agencies and creative partners; ABM and enterprise sales exposure is a plus

Required skills

• Email marketing, audience segmentation and campaign performance tracking
• Analytical, organizational and project management skills
• Attention to detail and editorial quality

What we offer

• High level of ownership and visibility across the organization
• Close interaction with senior leadership and international exposure
• Flexible working arrangements
• Professional growth through skill development and cross-functional learning