Senior Lifecycle Marketing Manager - Hunt

About the role

We are seeking a Senior Lifecycle Marketing Manager to drive subscription growth for onX Hunt. The role focuses on improving Day 7 and Day 30 conversion, moving users from free to paid, and reactivating lapsed subscribers as part of our Growth & Lifecycle Marketing team.

Key responsibilities

• Own the lifecycle conversion funnel for onX Hunt, targeting D7/D30 conversion, free‑to‑paid upgrades, and user reactivation.
• Develop data‑driven hypotheses, design and execute rapid experiments, and document learnings.
• Collaborate with product, engineering, and analytics teams to implement AI‑powered marketing solutions.
• Analyze user behavior, track performance metrics, and continuously iterate to improve revenue outcomes.
• Report progress and insights to the Manager of Growth and Lifecycle Marketing.

Required profile

• Proven experience in lifecycle, retention, or growth marketing.
• Strong analytical mindset with a passion for turning data into revenue.
• Ability to thrive in a fast‑moving, ambiguous environment.
• Excellent collaboration and communication skills across cross‑functional teams.

Required skills