Assistant Marketing Manager – Luxury Hotel

About the role

The Assistant Marketing Manager will support the Director of Marketing & Communications in elevating the Waldorf Astoria Dubai International Financial Centre’s brand presence. This role combines integrated marketing, public relations, digital initiatives, and strategic communications to strengthen brand awareness and drive commercial performance.

Key responsibilities

• Assist the Director of Marketing & Communications in coordinating integrated marketing and communication activities.
• Build and maintain relationships with marketing suppliers; act as a property ambassador with external stakeholders and media partners.
• Coordinate production of marketing communications, including sales proposals, collateral, newsletters, brochures, and other promotional materials.
• Oversee execution of integrated marketing campaigns across direct mail, email, public relations, and digital channels.
• Track campaign performance, prepare analysis reports, and provide data‑driven recommendations to optimise effectiveness.
• Develop standardized presentations, sales scripts, and proposals.
• Manage content updates and monthly newsletters for Food & Beverage venues.
• Maintain project‑management systems to document, monitor, and track marketing activities.
• Manage public‑relations activities such as media visits, photo/video shoots, and editorial content development.
• Write, edit, and proofread press releases, editorials, photo captions, and fact sheets in line with brand standards.
• Conduct hotel site inspections and maintain comprehensive knowledge of facilities, services, and experiences.
• Liaise with Commercial teams (Sales, Revenue, Reservations) to ensure effective communication and alignment.
• Maintain the department’s media database, prepare monthly media coverage reports, and respond promptly to media enquiries.
• Lead the hotel’s annual awards strategy by researching, selecting, and preparing submissions for key industry awards.
• Collaborate with the Graphic Design & Social Media Executive to support daily social‑media activities and campaigns.
• Support the Digital Marketing Manager in managing paid social‑media campaigns.

Required profile

Required skills