Digital Marketing Executive

About the role

The Digital Marketing Executive will drive the company’s online presence by creating, executing and optimizing digital campaigns across multiple channels. You will work closely with clients, account managers and internal teams to align marketing activities with business objectives.

Key responsibilities

• Upload product content daily and manage all social media platforms.
• Meet clients or account managers to discuss objectives, provide quotes and define project timelines.
• Develop design briefs, schedule implementation, and manage budget constraints.
• Create and revise marketing plans based on campaign results and market opportunities.
• Plan, execute and monitor SEO, SEM, paid search, PPC, email, display and social media advertising campaigns.
• Measure performance of all digital campaigns, report ROI and KPI results.
• Conduct marketing research, identify industry trends and commercial opportunities.
• Collaborate with internal teams to build landing pages, optimise user experience and improve conversion funnels.
• Maintain up‑to‑date company profiles, presentations and technical knowledge through workshops and professional publications.

Required profile

• Strong analytical ability to evaluate end‑to‑end customer experience across channels.
• Creative mindset with the capacity to develop new concepts and growth strategies.
• Professional discipline and willingness to work within flexible time frames.
• Excellent communication skills for client interaction and internal collaboration.

Required skills

• SEO
• SEM
• SMM
• SMO
• PPC