Growth Manager

About the role

We are looking for a hands‑on Growth Manager to join our fast‑moving B2B marketplace team in Dubai. You will work directly with the Senior Manager, Growth to design, launch and optimise demand‑generation campaigns that acquire and retain B2B customers.

Key responsibilities

• Plan, execute and optimise performance‑marketing campaigns across paid channels, including LinkedIn Ads and Google Ads.
• Create and manage B2B content such as case studies, ROI stories, industry newsletters and LinkedIn posts.
• Lead community and partnership initiatives, including trade events, webinars and co‑marketing with brand partners.
• Build and run the email marketing engine – onboarding, re‑engagement, promotional and weekly update sequences.
• Track, analyse and report on growth metrics (CAC, conversion rates, activation, retention and channel ROI).
• Support strategic projects such as ABM campaigns, new segment expansion and channel experiments.

Required profile

• Minimum 5 years of experience in digital marketing, growth or demand generation, preferably in a B2B environment.
• Proven ability to work independently, launch campaigns end‑to‑end and iterate quickly based on data.
• Strong analytical mindset with comfort using Google Analytics and campaign dashboards.

Required skills

• LinkedIn Ads
• Google Ads
• HubSpot or Mailchimp (email marketing tools)
• CRM systems
• Google Analytics