Marketing Executive

About the role

Shangri‑La Dubai is looking for a creative, detail‑oriented Marketing Executive to help amplify the hotel’s brand across rooms, restaurants, events, spa and lifestyle experiences. You will work closely with internal teams and external partners to produce engaging storytelling, innovative campaigns and meaningful guest interactions.

Key responsibilities

• Develop compelling content for social media, digital platforms, email marketing and promotional campaigns.
• Manage the hotel’s social media channels, including content planning, community management and performance monitoring.
• Support the planning and execution of integrated marketing campaigns, seasonal promotions, brand activations and events.
• Coordinate marketing collateral, website updates, digital assets and brand communications to ensure consistency with Shangri‑La standards.
• Assist with public‑relations activities by liaising with media, influencers, agencies and strategic partners.
• Support photoshoots, video productions, influencer visits and other content‑creation initiatives.
• Monitor campaign performance, prepare reports and provide insights to inform business decisions.
• Collaborate with internal departments to identify promotional opportunities and deliver impactful initiatives.

Required profile

• Passion for marketing, hospitality, branding and digital communications.
• Previous experience in marketing, social media, content creation or public relations, preferably within hospitality or luxury lifestyle brands.
• Strong copywriting, storytelling and attention‑to‑detail.
• Highly organised with the ability to manage multiple projects and meet deadlines in a fast‑paced environment.
• Excellent communication and interpersonal skills for cross‑departmental collaboration.
• Analytical mindset with the ability to interpret campaign performance and suggest improvements.

Required skills

• Adobe Creative Suite
• Canva