Marketing Lead – Performance & Digital Growth

About the role

Tamimi Investments is looking for a results‑driven Marketing Lead to spearhead performance and digital growth across multiple brands in Dubai. The role focuses on creating data‑driven campaigns that generate qualified leads and measurable business growth.

Key responsibilities

• Plan, manage and optimise paid advertising campaigns on Google, Meta, TikTok and LinkedIn.
• Oversee campaign budgets, audience targeting, retargeting, A/B testing and performance optimisation.
• Improve website performance, landing pages and SEO initiatives to boost online visibility.
• Monitor campaign tracking using GA4, Google Tag Manager, Meta Pixel and Google Search Console.
• Coordinate with designers, videographers and marketing agencies to deliver successful campaigns.
• Prepare clear performance reports with actionable insights and recommendations.
• Drive qualified lead generation while maximising CPL, CPA and ROAS.

Required profile

• 5–7 years of experience in digital and performance marketing.
• Strong hands‑on experience with Google Ads and Meta Ads platforms.
• Experience with TikTok Ads and LinkedIn Ads is an advantage.

Required skills

• Google Ads
• Meta Ads
• TikTok Ads
• LinkedIn Ads
• SEO and marketing funnels
• Retargeting strategies
• Google Analytics 4 (GA4)
• Google Tag Manager
• Meta Pixel
• Google Search Console