Social Media Marketing Coordinator

About the role

The Social Media Marketing Coordinator will design, plan and execute social media strategies for multiple brands, ensuring alignment with business goals and brand identity. This role supports the wider marketing team by coordinating internal and external communications to maintain brand consistency across all channels.

Key responsibilities

• Manage and maintain brand identities for Horton Interiors, Unicorn Cards, Vanta & Elements.
• Develop and implement social media strategies that meet each brand’s objectives.
• Create quarterly content calendars balancing promotional, informative and engaging posts.
• Produce visual content (photos and videos) using Canva, Adobe Photoshop, CapCut or Adobe Premiere.
• Run and optimise paid advertising campaigns on Meta and Google platforms.
• Collaborate with designers to develop visual assets for campaigns.
• Track, analyse and report on performance metrics such as reach and engagement.
• Monitor online reputation and flag potential risks.
• Coordinate with internal teams and external vendors to ensure timely delivery of marketing assets.

Required profile

• 2–3 years of experience in a social media coordination or similar role.
• Proven ability to manage multiple brand identities simultaneously.
• Strong organisational and time‑management skills, capable of handling several projects at once.
• Critical thinking and problem‑solving abilities.

Required skills

• Proficiency with major social media platforms: Instagram, LinkedIn, Twitter, Facebook, Google.
• Experience with paid advertising tools: Meta Ads, Google Ads.
• Copywriting and content creation for on‑brand social posts.
• Photo and video editing using Canva, Adobe Photoshop, CapCut, Adobe Premiere.
• Management of social media content calendars and campaign execution.
• Understanding of social media KPIs and performance reporting.