Director of Front Office

About the role

The Director of Front Office will lead all Front Office operations at Sofitel Dubai The Palm, ensuring a seamless, personalised guest journey from pre‑arrival through post‑stay. This senior position is responsible for upholding Sofitel’s luxury service standards and driving revenue growth in a high‑volume, multicultural environment.

Key responsibilities

• Oversee daily Front Office activities, including arrivals, departures, group movements and peak‑period operations.
• Maintain high standards for check‑in, check‑out and overall guest experience, handling VIPs and loyalty members personally.
• Lead, coach and motivate a large, multicultural Front Office team, fostering an inclusive, service‑focused culture.
• Manage staffing, scheduling, productivity and performance through regular coaching, feedback and appraisals.
• Drive upselling, upgrades and other revenue‑enhancing opportunities while monitoring financial performance, budgeting and cost control.
• Ensure accurate billing, cash handling, payment procedures and compliance with Sofitel, Accor and UAE regulations.

Required profile

• Bachelor’s degree in Hotel Management, Hospitality Management, Business Administration or a related field.
• 8–10 years of progressive Front Office or Rooms Division experience, with at least 3 years in a senior leadership role at a five‑star luxury hotel or resort.
• Proven track record in guest satisfaction, service quality and operational performance.
• Strong leadership, communication, problem‑solving and decision‑making skills.
• Fluent English; French and/or Arabic are an advantage.

Required skills

• Strong knowledge of PMS systems, preferably Opera.
• Experience with guest feedback platforms.