Senior Manager, Regional Marketing (MENA)
Checkout.com · Dubai
Job description
About the role
Checkout.com is seeking a senior leader to drive regional marketing across the MENA market. The role will own the ABM strategy, field marketing, events, PR and demand generation, working closely with the MENA General Manager and Global CMO.
Key responsibilities
- Define and execute integrated go‑to‑market strategies aligned with business goals for both front‑book and back‑book growth.
- Lead multi‑touch ABM programs using intent data, predictive scoring and deep account intelligence to deliver hyper‑personalised campaigns.
- Manage a team of marketers, fostering a high‑performance culture and ensuring brand consistency across English and Arabic assets.
- Allocate and optimise the regional marketing budget to maximise ROI and support commercial priorities.
- Collaborate with commercial, partnership and global marketing teams to align regional plans with global initiatives.
Required profile
- Over a decade of B2B marketing leadership experience, with a strong focus on ABM for enterprise accounts.
- Proven background in B2B SaaS, enterprise software or payments/fintech environments.
- Excellent communication skills in English; Arabic proficiency is a strong advantage.
- Deep knowledge of the MENA media ecosystem and experience managing PR agencies to achieve KPI‑driven coverage.
- Demonstrated ability to lead and develop cross‑functional teams in a matrixed, global setting.
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Published 2 weeks ago
Expires 6 hours from now
25 views · 0 interested
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Checkout.com
Dubai