E-commerce & Digital Marketing Specialist

About the role

The E-commerce & Digital Marketing Specialist will maintain SCORE's online storefronts and execute digital marketing activities across Shopify, Google, social media, Amazon, Noon and other approved channels. The role focuses on accurate product content, timely updates, campaign implementation, performance monitoring and reporting to the manager.

Key responsibilities

• Manage Shopify website: update product listings, titles, descriptions, specifications, variants, images, prices, categories, collections, banners, landing pages and promotions.
• Ensure website quality and user experience by checking links, mobile presentation, navigation, promotional codes and reporting technical faults.
• Coordinate product content and visual assets, working with internal or external photography and design resources.
• Implement SEO: conduct keyword research and apply on‑page improvements such as titles, metadata, headings, internal links and alt text.
• Set up, monitor and optimise Google Ads and paid social campaigns under manager direction, checking budgets, targeting, creative and tracking.
• Use GA4, Google Search Console and advertising dashboards to track traffic, sales and campaign performance, flagging anomalies.
• Administer Amazon and Noon marketplaces: create and update listings, images, specifications, pricing, promotions and sponsored campaigns.
• Execute product launches, seasonal campaigns, bundles, discount codes and promotional updates on schedule.
• Prepare weekly/monthly channel reports, maintain task trackers and promptly escalate issues related to stock, pricing, listings or advertising.
• Collaborate with sales, warehouse, procurement and customer service to confirm product details and resolve online customer issues.

Required profile

• Bachelor's degree or diploma in Marketing, E‑commerce, Business or a related field.
• 2–4 years of hands‑on experience in e‑commerce, digital marketing or website administration.
• Strong attention to detail, organisational and analytical abilities, with capacity to manage multiple tasks and deadlines.

Required skills

• Shopify website and product catalogue administration.
• Google Ads, Google Merchant Center, GA4 and Google Search Console.
• SEO fundamentals and on‑page optimisation.
• Amazon Seller Central and Noon marketplace tools.
• Meta Ads Manager or other paid‑social platforms.
• Excel or Google Sheets.
• Basic image editing and content creation tools such as Canva.