E-commerce SEO Specialist – Perfume Industry

About the role

We are looking for an experienced E‑commerce SEO Specialist to boost the organic visibility, traffic and revenue of our perfume‑focused online store. You will design and implement SEO strategies across product, category and landing pages, while collaborating with cross‑functional teams.

Key responsibilities

• Conduct keyword research aligned with product catalog and customer intent.
• Optimize product, category and landing pages for on‑page SEO.
• Perform technical SEO audits and resolve crawling, indexing, site‑speed and structured‑data issues.
• Manage meta titles, descriptions, headings and internal linking structures.
• Monitor performance using Google Analytics, Google Search Console and SEO tools.
• Develop content plans to increase organic traffic and conversions.
• Analyse competitor strategies and identify growth opportunities.
• Track rankings, traffic, conversions and revenue generated from organic search.

Required profile

• Bachelor’s degree in Marketing, Business, IT or related field.
• 2+ years of SEO experience, preferably in e‑commerce.
• Strong analytical and reporting abilities.

Required skills

• SEMrush, Ahrefs, Moz, Screaming Frog, Google Search Console, Google Analytics.
• HTML, CSS, website architecture knowledge.
• Experience with Shopify, WooCommerce, Magento or BigCommerce platforms.