Marketing Specialist

About the role

CoinRoutes is looking for a Marketing Specialist to join its team in a full‑time hybrid capacity. You will help shape and execute marketing strategies that drive growth for a leading cryptocurrency trading solutions provider.

Key responsibilities

• Develop and implement marketing campaigns aligned with business objectives.
• Conduct market research and analyse trends to identify new opportunities.
• Collaborate with product, sales and design teams to create high‑quality communication materials.
• Support sales initiatives by providing targeted marketing assets.
• Monitor campaign performance and optimise based on data‑driven insights.
• Maintain responsive, professional service to ensure customer satisfaction.

Required profile

• Strong communication and customer‑service skills with a focus on client needs.
• Proven experience in marketing strategy and sales‑driven campaign development.
• Hands‑on experience conducting market research and identifying trends.
• Ability to analyse marketing data and metrics to improve effectiveness.
• Team‑player who thrives in a fast‑paced, innovative environment.
• Familiarity with cryptocurrency or fintech is highly desirable.
• Bachelor’s degree in Marketing, Business or a related field.

Required skills