Product & Customer Experience Director

About the role

Product & Customer Experience Director reports to the Chief Marketing Officer, based in the UAE, leading product and customer experience strategy across a multi‑business portfolio.

Key responsibilities

• Own product portfolio strategy, lead the innovation pipeline and manage stage‑gate product development.
• Define and execute end‑to‑end customer experience across physical, digital and service touchpoints.
• Build and maintain product roadmaps, customer segmentation, personas and brand experience standards.
• Represent product and CX priorities to executive leadership and work cross‑functionally with marketing, digital, IT and operations.

Required profile

• Significant senior leadership experience in FMCG or consumer‑facing environment with product/brand management.
• Proven track record managing product lifecycles from innovation to portfolio optimisation.
• Experience building or elevating a CX function across multiple touchpoints.
• Bachelor’s degree required; postgraduate qualifications desirable; fluent English, Arabic a plus.

Required skills

• Product portfolio strategy & innovation pipeline management.
• Customer journey mapping & brand experience design.
• Stage‑gate process & product roadmap development.
• Digital products, apps, websites, UX/UI.