Senior Manager / Associate Director – Key Account (GCC)

About the role

ANTA International is seeking a senior leader to drive its key account strategy across the GCC region, overseeing commercial growth and partnership development for its sportswear portfolio.

Key responsibilities

• Develop and execute ANTA's Key Account strategy and business plan across GCC markets to drive sales growth and market expansion.
• Identify, develop, and manage strategic retail partners, wholesalers, franchisees, consignment partners, and other key accounts across the GCC.
• Build strong relationships with key decision‑makers and lead commercial negotiations, including business models, pricing, discounts, payment terms, sales targets, and other commercial terms.
• Manage the full product lifecycle for key accounts, covering seasonal assortment planning, product launch, sell‑through, replenishment, markdown, and inventory management.
• Review and manage customers’ Open‑to‑Buy, purchasing plans, inventory levels, and sell‑through performance to ensure healthy stock levels and maximize sales opportunities.
• Monitor account profitability and overall business performance, balancing sales growth, discount levels, margins, inventory, and receivables.
• Collaborate with Merchandising, Marketing, Supply Chain, Finance, and Legal teams to ensure effective execution of account plans and establish management standards.

Required profile

• Bachelor’s degree or higher with at least 8 years of experience in key account management, wholesale, franchise or business development, preferably in sportswear, footwear, fashion or retail.
• Strong knowledge of the GCC retail market and proven track record of developing and managing major retail accounts and business partners.
• Excellent English communication and stakeholder management skills; Arabic is an advantage.
• Willingness to travel frequently across GCC markets.

Required skills

• Commercial negotiations
• Franchise business development
• Key account management
• Inventory management
• Merchandising
• Wholesale