Senior Marketing Executive – Sports Division

About the role

The Senior Marketing Executive will own day‑to‑day marketing execution for the sports division, turning brand and commercial priorities into campaigns that build awareness, engagement, demand and customer value.

Key responsibilities

• Own integrated marketing calendars, aligning campaign priorities, launch milestones, channel plans and stakeholder inputs.
• Develop and deliver campaigns across digital, social, retail, partnerships, events and other consumer touchpoints.
• Translate market trends, consumer insights and competitor activity into actionable marketing plans.
• Coordinate agencies, creative partners, vendors and internal teams through briefs, timelines, budgets and approvals.
• Track campaign performance and spend, reporting regularly and identifying optimisation opportunities.
• Support product launches, seasonal activations, sponsorships, athlete or influencer initiatives and sports partnerships.
• Maintain accurate marketing documentation, assets, calendars and post‑campaign evaluations.

Required profile

• 4–7 years of marketing experience with a recognized sports, athletic, footwear, apparel, equipment or lifestyle brand.
• Strong campaign planning, brand activation, content coordination and stakeholder management skills.
• Ability to interpret market and campaign data, convert insights into action and communicate recommendations.
• Excellent written and verbal communication, organization, attention to detail and commercial awareness.
• Bachelor’s degree or equivalent practical experience; able to work onsite in Dubai.

Required skills

• Digital marketing platforms and social media tools
• CRM or audience platforms
• Analytics and reporting tools
• Presentation software
• Marketing performance measurement
• Marketing automation
• Social listening tools
• Dashboarding and advanced campaign attribution tools

What we offer

• Senior individual‑contributor role with ownership across marketing planning, campaigns and performance improvement.
• Exposure to cross‑functional commercial, creative, digital, retail, partnership and operational stakeholders.
• Onsite Dubai working environment with opportunity to translate sports‑brand experience into measurable growth.
• Confidential recruitment process protecting employer identity.